Leona yi-fan Su's profile

Leona yi-fan Su

Principal Investigator

University of Illinois, Urbana-Champaign

I'm working on

7 months ago

How Digital Media Shapes Public Behavior in Health Promotion

About

I study how digital media and technologies, including chatbots and social platforms, can be used persuasively to improve public and consumer understanding, attitudes, and behaviors around science and health.

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University of Illinois, Urbana-Champaign

Generative-ai chatbots for personalized oral-hygiene coaching

Generative-AI chatbots provide personalized coaching to improve oral hygiene by tailoring messages in content and style, enhancing user engagement and behavior change. Utilizing theories of health communication and media...

TechnologyIn developmentUniversity

Leona yi-fan Su

Principal Investigator

University of Illinois, Urbana-Champaign

Work experience

University of Illinois, Urbana-Champaign

Principal Investigator

2018 - Present

University of Wisconsin, Madison

PhD, Mass Communications

2011 - 2016

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